Databricks
Python (Django)
React
AWS S3
Gemini
Tech Stack
Client Profile
Industry
Automotive
Region
North America
Technology
Databricks
Overview
A leading automotive advisory firm that provides M&A and investment insights for the U.S. car dealership market struggled to leverage its raw data, coming from over 18,000 dealerships spanning decades. Each record had roughly 150 fields drawn from Polk, Helix, demographic and population datasets and other open sources and APIs. This had issues of inconsistent formats, missing common identifiers that prevented easy merging, and large gaps. These problems slowed extraction of actionable insights: full data refreshes took more than a week and blocked timely, strategic decisions such as dealership valuations.
To resolve the client's data challenges, Shorthills AI developed JumpIQ, an AI-powered platform that ingests and processes raw data from Polk, Helix, and other open APIs directly into Databricks. A robust data engineering pipeline was built for intelligent merging (using techniques like fuzzy matching and address normalization), cleaning, mapping, and formatting to create a unified “golden record” for each dealership. On this refined data foundation, advanced AI/ML models were deployed for predictive analytics, including revenue forecasting, sales efficiency, dealership valuation, and performance scoring—all accessible through a web-based dashboard offering detailed analytical reports and visual insights.
As a result, the client reduced data processing time from over a week to just 8 hours, gained a single clean and accurate database, and obtained significantly stronger predictive insights that enable faster, more confident strategic decisions.
Modernizing leading U.S. automotive M&A with Databricks—unifying data from 18,000+ dealerships to deliver clear valuations and 8-hour data refreshes.
Industry
Automotive
Region
North America
Technology
Databricks
Real-Time M&A Intelligence for 18,000+ Dealerships
Executive Summary
A leading U.S. automotive advisory firm struggled to turn decades of raw data from 18,000+ dealerships—spread across Polk, Helix, demographic datasets, and multiple APIs—into actionable insights. The fragmented and inconsistent data made full refreshes take over a week, delaying critical decisions like dealership valuations. Shorthills AI developed JumpIQ, an AI-powered platform that ingests this data into Databricks, creating unified “golden records” through intelligent cleaning, mapping, and merging. Advanced AI/ML models then deliver predictive analytics via a web dashboard with detailed reports and visual insights. The result: data processing dropped from over a week to 8 hours, the client gained a single accurate database, and predictive insights now support faster, more confident decisions.
Executive Summary
A leading U.S. automotive advisory firm struggled to turn decades of raw data from 18,000+ dealerships—spread across Polk, Helix, demographic datasets, and multiple APIs—into actionable insights. The fragmented and inconsistent data made full refreshes take over a week, delaying critical decisions like dealership valuations. Shorthills AI developed JumpIQ, an AI-powered platform that ingests this data into Databricks, creating unified “golden records” through intelligent cleaning, mapping, and merging. Advanced AI/ML models then deliver predictive analytics via a web dashboard with detailed reports and visual insights. The result: data processing dropped from over a week to 8 hours, the client gained a single accurate database, and predictive insights now support faster, more confident decisions.
Tech Stack
Databricks
Python (Django)
React
AWS S3
Gemini
Modernizing Leading U.S. Automotive M&A with Databricks—unifying data from 18,000+ dealerships into golden records to deliver explainable valuations, standardized forecasts, and 8-hour refreshes
Industry
Automotive
Region
North America
Technology
Databricks
Databricks
Python (Django)
React
AWS S3
Gemini
Tech Stack
Executive Summary
A leading U.S. automotive advisory firm struggled to turn decades of raw data from 18,000+ dealerships—spread across Polk, Helix, demographic datasets, and multiple APIs—into actionable insights. The fragmented and inconsistent data made full refreshes take over a week, delaying critical decisions like dealership valuations. Shorthills AI developed JumpIQ, an AI-powered platform that ingests this data into Databricks, creating unified “golden records” through intelligent cleaning, mapping, and merging. Advanced AI/ML models then deliver predictive analytics via a web dashboard with detailed reports and visual insights. The result: data processing dropped from over a week to 8 hours, the client gained a single accurate database, and predictive insights now support faster, more confident decisions.
Modernizing Leading U.S. Automotive M&A with Databricks—unifying data from 18,000+ dealerships into golden records to deliver explainable valuations, standardized forecasts, and 8-hour refreshes
Industry
Automotive
Region
North America
Technology
Databricks
Tech Stack
Databricks | Python (Django) | React | AWS S3 | Gemini
Challenges
Data Quality & Consistency
Handling vast, inconsistent datasets from multiple sources with issues like missing identifiers, formatting inconsistencies, and gaps.
Insight Extraction & Analysis
Deriving actionable insights was slow and unreliable, hindering timely strategic decisions and accurate forecasting.
The automotive industry, especially car dealerships, often struggles with managing vast amounts of raw, inconsistent data from multiple sources. These challenges—ranging from missing identifiers to fragmented records—slow down critical decision-making and hinder timely insights, particularly in areas like dealership valuations and forecasting.
What Shorthills AI Did
We pulled all your scattered data into one clean source and created a single, reliable record for each dealership—even when names changed or stores merged. On top of that, we built a clear set of 150+ standardized indicators per store so comparisons, benchmarks, and trends are easy to trust. Finally, we delivered an analyst app with explainable valuations, forecasts, and what-if scenarios, letting teams search, compare, map markets, and export ready-to-use summaries.
Data Foundation:
Lakehouse & Entity Resolution
We stood up a Databricks-powered lakehouse with medallion layers (bronze → silver → gold) and survivorship rules to reconcile conflicts. We enabled fuzzy matching plus brand/state heuristics to create a durable golden dealer record across renames, mergers, and closures—an analytics-ready backbone with end-to-end lineage.
Signals & Feature Engineering
On unified records, we built a reusable catalog of 150+ signals per dealership spanning performance, market, and macro indicators. Features are standardized across brands/states and versioned over time, so valuations, forecasts, and benchmarks stay fair and reproducible.
Valuation & Forecasting Engines
The platform’s model suite blends dealership performance with market signals to produce explainable valuations and forward-looking forecasts. We enabled “what if” analysis to test different scenario views as per micro or macro changes, giving a clear understanding and accelerating buy/no-buy decisions.
Delivery Experience:
Analyst App for M&A Workflows
We built an analytics app to streamline real M&A tasks: search/filter/compare, geospatial views, and exportable diligence summaries. Built on governed tables and shared definitions, it keeps every stakeholder aligned—on board decks to deep dives.
Our Solutions
Data Foundation: Lakehouse & Entity Resolution
We stood up a Databricks-powered lakehouse with medallion layers (bronze → silver → gold) and survivorship rules to reconcile conflicts. Fuzzy matching plus brand/state heuristics created a durable golden dealer record across renames, mergers, and closures—an analytics-ready backbone with end-to-end lineage.
Signals & Feature Engineering
On unified records, we built a reusable catalog of 150+ signals per dealership spanning performance, market, and macro indicators. Features are standardized across brands/states and versioned over time, so valuations, forecasts, and benchmarks stay fair and reproducible.
Valuation & Forecasting Engines
A model suite blends store performance with market signals to produce explainable valuations and forward-looking forecasts. Scenario/sensitivity views test brand, geography, and macro assumptions—accelerating buy/no-buy calls with consistent methodology.
Delivery Experience: Analyst App for M&A Workflows
A secure analytics app streamlines real M&A tasks: search/filter/compare, geospatial views, and exportable diligence summaries. Built on governed tables and shared definitions, it keeps every stakeholder aligned—from board decks to deep dives.
Outcomes
Unify all your disparate sources into a governed data lakehouse, resolve duplicates to a single “golden record,” and standardize key signals so analysts can trust the data. That’s how we built JumpIQ for a leading U.S. automotive M&A firm: we consolidated decades of data across 18,000+ dealerships, cut refresh time from 7+ days to ~8 hours, and engineered 150+ metrics per store. On top, we added explainable valuation and forecasting models so you can run what-ifs on brand, geography, and macro factors. The result: faster, defensible diligence with scenario planning directly from your historical data.
Drastic Speed Improvement
Full data ingestion and refresh cycles reduced from over a week to 8 hours.
Enhanced Predictive Accuracy
Unified, clean database for 18,000+ dealerships, each with ~150 data points.
Comprehensive & Accurate Data
More reliable forecasts for Key Performance Indicators, sales, and valuations.
Outcomes
Shorthills AI’s JumpIQ platform transformed a leading U.S. automotive advisory firm’s data processing, addressing key challenges faced by dealerships—slow data refresh cycles and inconsistent data from 18,000+ dealerships. Previously, data refreshes took over a week, but with JumpIQ, this was reduced to just 8 hours. The platform integrates multiple data sources to create unified, clean "golden records" that eliminate fragmented data issues. As a result, the firm gained a single, accurate database for better predictive accuracy in sales, valuations, and KPIs, enabling faster decisions. With JumpIQ’s AI and machine learning capabilities, actionable insights are now easily extracted, allowing the firm to forecast and analyze trends with greater reliability.
Drastic Speed Improvement
Full data ingestion and refresh cycles reduced from over a week to 8 hours.
Enhanced Predictive Accuracy
Unified, clean database for 18,000+ dealerships, each with ~150 data points.
Comprehensive & Accurate Data
More reliable forecasts for Key Performance Indicators, sales, and valuations.
Frequently Asked Questions
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